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Feb 27th '17

Grooming Essentials

Editorial

Introducing a new grooming line by Saturdays NYC, consisting of three hair pomades, each formulated to create a specific style.


For a natural finish and light hold, the Grooming Cream offers texture and shine to any look.

For a natural finish and light hold, the Grooming
Cream offers texture and shine to any look.









To achieve a sculptural yet lived in style, the beeswax based Clay Pomade provides extra hold with a matte finish.

To achieve a sculptural yet lived in style, the beeswax
based Clay Pomade provides extra hold with a matte finish.









The petroleum-free Wet Wax delivers a polished, high gloss shape - incorporating a firm hold yet leaving out the oily feel.

The petroleum-free Wet Wax delivers a polished, high gloss
shape – incorporating a firm hold yet leaving out the oily feel.







Photographs by Alessandro Simonetti — Directed by Daniel Navetta (APK.NYC) Director of Photography: Tyler Haft — Additio

Photographs by Alessandro Simonetti — Directed by Daniel Navetta (APK.NYC)

Director of Photography: Tyler Haft — Additional Cinematography by Joe Victorine

Produced by APK.NYC — Music by Cough Cool


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